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Taking currency rates into account, Canada's pricing for equivalently optioned-out car models tends to be lower than the US's - manufacturers nearly always choose to eat some of the currency difference, sometimes more than 50% of it. We are probably one of the lowest priced markets in the world...

^Interesting take, thanks. Lying next to the US elephant here in Canada it's easy to forget the importance of the domestic market to Toyota's design and engineering of the A90.

It wouldn't take long for someone to figure it out, but at least Toyota could have bought themselves some time before the negativity hit. Comments on Jalop are running about 95% negative. If this is representative of the general market sentiment, at least it will be easy to get one as demand...

I know it's tricky to match, but I'd love to see the Frozen Gray colour from that door frame shot taken at the journalist prototype drive.

Looks like someone at Toyota caught the mistake, the email now includes only one camo shot.

The writer seems to think the classic smooth slushbox-style shifting he experienced in the prototype is a virtue. I beg to differ. In sports mode at least I want the trans to shift like it's a DCT in full rage mode.

I was only trying to pin down what Tada meant by saying there were so many competitors in the Supra's 'segment" of the market. If you take his use of the term to refer to high-performance sports cars and excluding base pony cars, it's clear that nearly every car in the Supra's segment at a...

The GT350 is far more of a sports car than a regular GT from all I've read, enough to put it solidly in that segment in a way the base GT just isn't IMO. A vehicle may be cross-shopped and so be competitive, but it does not follow that it's necessarily in the same market "segment" as Tada was...

I was using "you" there generically to refer to those who don't consider pony cars to be true sports cars - not you specifically. No doubt some cross-shop pony cars and sports cars so in that sense I'd agree they are competitors. Others may cross-shop hyper-hatches like the CTR or the A45...

Well if you don''t consider them sports cars then by definition they are not in the sports car segment so they are not direct competitors.

Very interesting. I wonder how much of the currency difference Toyota Canada will be willing to eat to keep the Supra I6 from costing more than a base Cayman or Vette up here in Canada. I'd be more than happy with a $40k US 300 hp, 3000 lb I4 personally, as long as it sounded nearly as good as...

Opinions vary on that, most reviewers are not enamored of the Mustang GT's handling even with the the PP1 option. The SS handles better, but it certainly did not feel like a sports car to me when I drove it, far too big, cumbersome, and heavy.

Two statements from Tada in that interview have some interesting pricing implications. First, he states that "the segment for this Supra is very competitive, there are so many other competitors as you know in this segment." That's only true if you consider cars like the base Cyaman/Boxster, M2...

This. I doubt very much that Toyota would make as much lift-off banging and popping as can be heard in that teaser video something you'd have no choice but to put up with all the time, so that exhaust has to be adaptive. But it may not be standard equipment - it could be available on the top...

That "very well aware of reactions" comment by Performancesound - the lack of a MT has been the factor that has generated the most negative feedback (aside from the "it's not a Toyota" talk which Toyota can do nothing about) - if so a MT is almost certainly coming, just not immediately.

None I'm aware of. The linked report doesn't offer a date for the C8 reveal, it only states that it won't be at the Detroit show.

An alternate route to a $9k cheaper model: drop the adaptive suspension, substitute an open diff or mechanical diff for the e-diff, smaller wheels, cheaper seating, fewer electronic nannies, non-premium audio.

I clearly recall Tada made the same claim about the GT86/FR-S, that it was going to be improved incrementally every year - that never really happened, there was only one substantive update a few years ago along with the cosmetic refresh, and even that was relatively minor.

Wonderful job! Can you do this colour?

The engineers have to make allowances for the front plate placements commonly used when designing for air flow, so it will all depend on whether their design spec requires the plate to be plastered over the bumper cover or can be mounted below it. Pray for the latter.