2020 Toyota Supra Officially Announced, Debuts in January (Detroit Auto Show)

Will the "embargo" be broken before Detroit?

  • Yes, the press embargo will be broken before the Detroit Auto Show.

  • No, automotive journalists may be tempted... but it won't happen.

  • What's an "embargo"?

  • It's 2021, I know what happened.


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Mike Myers

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So does anyone know if the msrp will be announced at this show? Or does that happen later on?
It is announced by Toyota that MSRP and all technical data will be announced on January 14th 2019.




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Mike Myers

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My guess will be no. They may announce a ballpark number, but they'll toss in a caveat like "models and options are still being finalized..."
No, that’s not right. For everyone who made a paid reservation (Club 900) they start selling the car on January 14th.
 

McWicked

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No, that’s not right. For everyone who made a paid reservation (Club 900) they start selling the car on January 14th.
Fair enough. But the US market doesn't have a Club 900.
 

Mike Myers

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I booked my hotel and bought my event ticket but still have to book my flight!!! Super excited for the show!!!
Nice :)
When will you be there? Press days or when it’s open for the public?
 

AsupramkvC

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I wonder how will the very 1st MkV Supra for auction be like and how much will it be sold for Also keeping my fingers crossed about the price. Hope it will be affordable. There are rumors that Toyota might kill the 86(because of declining sales), and just have the Supra standalone as their halo car. I also hope Toyota would surprise us with more different parts, as compard to the Z4. I also want to aee Toyota fix the engine bay neatly; not just leve it like noodles
 

supra85

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Price of the BMW Z4 with the M40i will be 60500 Euro. I think the supra price is simular to that. Maybe less money...
 

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Prius_F_Sport

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That’s a Halo car. :cool:
Inb4 Forza Horizon.

But I guess that makes sense; coupes have always beena couple thousand less than their 'vert counterparts. But that's still not a lot.
I wanna say $54k USD at the cheapest.
Now, if it's in Detroit, which is a few hours' drive from here...*pats BMW keys*
 

Mike Myers

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Inb4 Forza Horizon.

But I guess that makes sense; coupes have always beena couple thousand less than their 'vert counterparts. But that's still not a lot.
I wanna say $54k USD at the cheapest.
Now, if it's in Detroit, which is a few hours' drive from here...*pats BMW keys*
A few weeks ago we speculated about pricing of Z4 M40i and Supra 40i. My guess was 53k $ for the Z4 and 50k $ for the i6 Supra (excluding tax and transportation).


https://www.supramkv.com/threads/bm...g29-z4-prediction-for-a90-supra-pricing.1398/
 

AsupramkvC

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My guess is the Supra will be pegged starting at somewhere around $50-55k for the launch model. We’ll get to know more info in less than 2 months.
 

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