U.S. Toyota Dealers without Mark Ups

Discussion in 'Pricing, Ordering, Negotiating' started by Dread_P, Jan 17, 2019.

  1. spamthechan

    spamthechan Well-Known Member

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    I think this is a record:

    West Covina Toyota: $120,000
     
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  2. Enjetek

    Enjetek Member

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  3. Diabeticman

    Diabeticman New Member

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    #93 Jul 15, 2019
    Last edited: Jul 20, 2019
    I am in Milwaukee and yes I work at a dealership.
    We still have a Red Launch and we’re only at $1,500 over MSRP
    We are doing MSRP for the rest
    414-546-5014 if you can come in and contract.

    CLOSED - Price is given also to local buyers - manager wants to keep Supra in our market
     
  4. masayako

    masayako New Member

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    FUBAR
     
  5. Fisher Price

    Fisher Price Member

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    Agreed - Just got off the phone with Brown's Toyota in Glen Bernie, MD.........Was told to expect $25k over MSRP for dealers in DMV area.
     
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  6. RTASupra

    RTASupra Member

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    I'm sure you don't have control over these kinda things but a $1,500 mark up? That kind of a price point doesn't make sense to me. Why not ask $5k? What good is $1,500 going to do in the pockets of the dealer? I'd rather offer an MSRP deal and take good care of the purchaser to make sure they come back for service, another car, etc... Just my .02
     
  7. Diabeticman

    Diabeticman New Member

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    We are generally a MSRP is as high as we’ll go dealership… Something to do with being the lowest priced Dealer in the district
     
  8. acadapter

    acadapter Well-Known Member

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    Here's the thing though --- Most buyers in this class I would gather are fairly savvy when it comes to investments. An $80k Supra driving off the lot will take how long really be worth that over time? 15+ years? I cringed when I saw all of the flooding in our area from the rain a week ago. Imagine dropping $80k then some accident/natural disaster totals that car. The hit would insane.

    Even more, 15 years from now, will a low mileage, garage-kept, single owner, factory LE be worth $30k more than a 3.0? History doesn't reflect those numbers either.

    Lastly, $80k would put me in a mid-priced Model S category or well over a fully Loaded Model 3. have emotional ties to the Supra name, but not that emotional to pass on no gas + next-gen tech while giving away 10-20 thousand more.

    I posted the invoice pricing in a different thread; dealers are already making ~$4k on an MSRP sale. If dealers price these LEs that high and they sit on the lot, while people are ordering 3.0s at or below MSRP, the LE is going to take an even larger hit.
     
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  9. masayako

    masayako New Member

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    I got quote for $30k over MSRP, $20k over MSRP everywhere I called. I said no thanks. This is not worth that much. :) Keep looking.
     
  10. SS09ER

    SS09ER Well-Known Member

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    Why the [email protected] there is a mark up in the US?I mean Toyota said a price,that must be the price,right?i don't get it
     
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  11. Diabeticman

    Diabeticman New Member

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    The same reason why everyday someone offers $35k out the door on a car listed at $45k before tax title license etc...market
     
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  12. Dannyvandelft

    Dannyvandelft Well-Known Member

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    The MK5 won't appreciate like that. It certainly won't double in value. It MIGHT hold it's value at best around 70% for a few years like the Mitsubishi Evo is doing. The MK4 is a rare car and even rarer to find a turbo manual that isn't beaten to death. All the MK5 are coming in the same specs with a couple color differences. That will not be getting "collector" status.
     
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  13. ArtEmortal

    ArtEmortal Member

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    i got an email today. I was told that there is enough vehicles for the people that put a deposit down (non-LE), i put $500 down about 3-4 months back and i am currently 6th in line. I didn't get a date on when. what stopped me was the MSRP mark up...$10k - $15k over for a 3.0 Premium with driver assist package. so im looking at $73k to $77k total. i wanted this car, but not at that price point. i was ready for $60k - $65k. i guess i'll look at slightly used audi RS3 or audi RS6...but most likely i'll just keep my v-dub, at least it has a manual still.
     
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  14. spamthechan

    spamthechan Well-Known Member

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    I feel like a lot of people had planned getting a new car around the Supra launch for several months, only to get screwed by dealer mark up and going looking elsewhere. Interested to see if this car still succeeds with a launch like this. Toyota dealers, you are fucking it up.
     
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  15. s219

    s219 Well-Known Member

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    Just wait a couple months -- I don't think the price markups will last long.
     
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