Poll on new supras, did you pay at, below, or above MSRP. You can select 2 options.

[Hausenheimer]

Please don't vote BELOW MSRP if you received some kind of employee, military, or student discount that the "average" person cannot get. Choose AT MSRP if you got such a discount and only that said discount.
ALSO, it would be great if you paid below OR above MSRP if you would kindly share your story. What dealership? How long had the Supra been on the lot? What are the specs on that Supra? Did you find the car or did they? Was it a dealer that traded with another dealer on your behalf?

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[BA9092]

When Doenges Toyota was offering a new Premium with DAP for $5k UNDER MSRP back in 2020, I bought a one way airline ticket the next day and drove the car home that evening. Couldn't pass that up.

 

[Vertex]

Can't vote because I didn't get mine new, although, I knew as soon as I found out about this one that I was NOT going to let it pass me by.

Car is a 2022, purchased December of 2023 with about 3xxx miles on it. Dealer had it listed for $48,995. Color (exterior/interior) was what I originally had gone with had I ordered or tried getting a new one at the time but had gone with something else till I visited a buddy and drove his.

 

[Timmy_Jones]

Paid MSRP (no tax in NH either) - base model 2023 w/3 miles; exactly the trim I wanted. 15 miles from home. Purchased mid blizzard. Dealer said I was crazy

 

[Loco38SUP]

I think you need to state for 2025 purchases. I paid below MSRP for my new 3.0 Premium back in 2021 but that doesn’t help anyone looking for one today.

-RJM

 

[swrdply400mrelay]

Bought mine a year ago, 2024 MT for $1k below MSRP.

 

[Hausenheimer]

I think you need to state for 2025 purchases. I paid below MSRP for my new 3.0 Premium back in 2021 but that doesn’t help anyone looking for one today.

-RJM

GOOD point!

 

[ChrisIsIced]

I paid msrp for my 2024 in May of 2024

 

[Andrew4Supra]

I purchased mine new 4 years ago (2021 3.0 Premium) and obtained $6,060 off msrp.

No dealer bs add ons or finance department hard upsells.

This was pre-covid ... a completely different time when Supras weren't flying off dealers lots and when production numbers were much greater along with dealer surplus being was a thing.

 

[SoDakMk5]

Got my 21 3.0 premium new and paid $52k

 

[Voler]

Bought Nov 2024. MY2025 MSRP

 

[Evolution]

Got my 21 premium for $6700 below sticker back in march of 21. Only had to wait 2 weeks for it to show up.

 

[tonymimi]

I think you need to state for 2025 purchases. I paid below MSRP for my new 3.0 Premium back in 2021 but that doesn’t help anyone looking for one today.

-RJM

Besides that I think location and what season in the year also matter right? But that just make the poll too complicated and useless.

 

[meccjoo]

I paid MSRP back in August.

 

[NINaudio]

I paid a $2k markup in May of 2023. I had been checking the tracker for 6 months for the color/spec I wanted and calling any dealer remotely "nearby" to get pricing. The dealer I finally bought from did drop their "add-ons" that they tried to sell , dropped their markup from $3k to $2k, and increased the trade in value (sight unseen) for my old car which I was desperate to get rid of.

The dealer nearby me that doesn't do mark ups was unable to find another dealer willing to trade them.

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