Toyota releases 2024 GR Supra colors & pricing (+2k MSRP)

Stardust

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Toyota just released official pricing for MY2024.
Despite 2024 being a complete carryover, it seems like all standard trims went up by 2k.
And the 45th Anniversary edition is 6k over the A91-MT...

2024 MSRP:
  • 2.0: $45540 (+2k)
  • 3.0: $54500 (+2k)
  • 3.0 Premium: $57650 (+2k)
  • 45th Anniversary: $64375 (+6k!!)
For comparison, here's 2023 MSRP:
  • 2.0: $43540
  • 3.0: $52500
  • 3.0 Premium: $55650
  • A91-MT: $58345

In other news, the 2024 exterior colors are now official and it looks like Nitro Yellow really is out.
2024 Exterior Colors:
  • Stratosphere
  • Absolute Zero
  • Renaissance Red 2.0
  • Nocturnal
  • Mikan Blast (45th Anniversary edition only)
But on 3.0 Premium, you can now get the interior in Hazelnut Leather.
3.0 Premium is the only trim you can get the interior in Hazelnut.

You would think it'd be available as an option for the 45th anniversary but apparently not.
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Source: https://www.toyota.com/grsupra/
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Sharocks

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Inflation is a bitch.
 

JTN

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Looks like the rumor was true and Nitro Yellow is gone.

Interesting that the only colors they offer now in non-special edition are just white, black, blue, and red. But hey, they let you choose black or tan interior now.
 

XtremeMaC

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Can't recall if this was highlighted. No Driver Assist for 45th...

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OP

Stardust

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Can't recall if this was highlighted. No Driver Assist for 45th...

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I don't think that was announced anywhere either.
A really weird choice of a feature for them to omit from the 45th
 

Joker328

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I had a feeling this was going to happen given inflation and the dealer markups. While I wasn't happy about paying 1K over MSRP for a '23 3.0 Premium MT, I figured they'd just jack up the MSRP at least that much in '24, so I bit the bullet.

Will be interesting to see what they actually go for and whether dealers will still mark them up. That price on the anniversary edition is a joke and a ripoff even at MSRP.
 

swrdply400mrelay

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Surely it’sa press release/ marketing error. 2023 release had a ton of them too

Yea I think you're right, must be an error, on the build page, the comparator says no

But the other comparator page says premium still gets it


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2.jpg
 

SupraDOc

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Glad they’re keeping A91 colors exclusive!
 

XtremeMaC

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Yea I think you're right, must be an error, on the build page, the comparator says no

But the other comparator page says premium still gets it


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2.jpg
jeez. you'd think that after 4 years they can have the same info across the board.
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