justbake
Well-Known Member
That doesnât change my point though, overlap is a bad thing.Mercedes is an old fart brand. People shopping for coupes tend to be younger and if they want German, gravitate more towards Audi and BMW. I know I would. Older people mostly like 4 doors and SUV's.
It actually goes into another question of mine in how Toyota plans on retaining Supra enthusiasts long term. Traditionally a halo car brings exposure to a company with hopes of selling them a more affordable or practical model and retaining the customer long term. If Toyota/Supra/Japanese car enthusiasts like the Supraâs engine and find it not be as unreliable as people make German cars out to be, what is stopping them from buying a BMW for their next car? Instead of an IS or RX they will think to shop for a 3 series or X3 since they want something a little more exciting without much of a trade off in reliability as evident by the Supraâs reliability.
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